David Frank Ray passed away in January 2017- He will be greatly missed by his friends and his large network of followers and fans on Facebook.
David Frank Ray believed that the greatest virtue is to “inspire life with beauty and grace” and viewed his opportunity to have had a career as a beauty artist and beauty consultant as a privilege. His goal was to celebrate “beauty artisanship” by recognizing the masters in the field for excellence and distinctive achievement. He produced a concept called
He worked consistently with LYNDA CARTER on the MAYBELLINE account, PRISCILLA PRESLEY for WELLA, as well as JESSICA LANGE, SIGOURNEY WEAVER, SHARON STONE and NICOLETTE SHERIDAN.
David conceived and created the first Elite Calendar which has become a collector’s item. He always worked very conceptually as a Hair & Makeup artist and often was the one who came up with the concepts for the photos too. Also for many years, he was the Fashion Stylist as well on countless jobs.
David Frank Ray spent his professional life making things beautiful….in person, print, film, and on-line. His intuitive sensitivity and sophisticated taste in style, color and design defined him as an artist throughout his career. Combining these qualities with his concrete and practical attention to detail became his signature in the world of beauty and high fashion.
David Frank Ray arrived in New York City from his hometown of Detroit Michigan in the mid 70s to start his career as a makeup artist / hair stylist. After first working in the salons of BERGDORF GOODMAN and ELIZABETH ARDEN, then on his own as a freelance artist, David was booked for editorials with VOGUE, BAZAAR and COSMOPOLITAN magazine
One of his favorite celebs is JACLYN SMITH the actress of Charlie’s Angels TV fame…they worked together for many years while she was the spokesperson for MAX FACTOR.
David was hired by VICTORIA’S SECRET BEAUTY to help them develop and coordinate products for their new color collection, as well as a seminar and training video used by their staff nation wide.
This experience led to David’s becoming DIRECTOR OF CREATIVE DEVELOPMENT for
THE TOVA CORPORATION.
He was immersed in every aspect of the company’s brand development, from new products, print advertising, and direct mail catalog.and he founded and directed TOVA BORGNINE’s phenomenally profitable QVC television appearance’s in both the US and UK. While under David’s David’s direction TOVA CORP received THE FRAGRANCE Foundation’s “FiFi” award for the fragrance “Tova Night”.
In 2000, David started his own consulting firm ELRAY CREATIVE. He was hired by LVMH to collaborate on the homepage image of www.eluxury.com ’s successful on-line launch. He continued on as a CREATIVE PRODUCER of the photo shoots, directing and editing images, casting and hiring models, fashion stylists, hair & makeup artists, all for the designer boutiques of DIOR, MARK JACOBS, DONNA KAREN, MICHAEL KORS, and BULGARI.
When he passed, David was working on two books, a unique cosmetic system, a beauty related television concept and writing the popular ‘industry insider’ beauty blogs Makeup Beat and Faces Places & Lipstick Traces, while consulting for cosmetic companies.
Rest in Peace Dear David.